Multinational organization is one that is highly
decentralized, consisting of numerous independent local business units and
little control at the center. It is an independent approach since all the
external activities is the assembly of independent activities. Example of this
model is the company of Kentucky Fried Chicken (KFC).
The next model is the globalization organization model.
Global is used for worldwide and broad activities. This model is the model that
highly centralized and standardized, minimizing the needs of the local business
units. This approach has disadvantage, which is the management of organization
does not have the power to change the system because of the centralization. It
is suitable for business that uses the single type of its product and operating
environment.
The third model is the international organization model.
This type of model is largely centralized by the organization, but it takes the
learning and sharing approaches. Taking the local innovations and integrate it
into the global business is the way of how this model operates. It involves the
transfer of knowledge and information from the center of organization to other
country that was the branches. In my opinion, Maybank is one of the examples of
organization that uses this type of model.
Lastly is the transnational organization model. This is
the new model. It focuses on the apprenticeship outside the national borders
with the view to optimizing the reaction adapted to different markets (C.A.
Borlett, S. Ghoshal, 1989). The use of this model is when one regional unit has
developed a solution or a product; it can easily be spread to other branches
around the world. It facilitates the spread of the solution or the product
establishment.
From all the information above, I can understand more
about the four types of approaches that the organizations can use. Every model
has different approaches that may give benefits to different needs of
organization. (384 words)
Reference
C.A. Borlett, S.
Ghoshal. (1989). Managing Across Borders: the Transnational Solution, Boston,
Harvard Business School Press.
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